When your job depends on customer connection and interaction through social media and other communication outlets, constantly coming up with new material can be stressful and even seem downright impossible at times. Fortunately, there are…

We recently worked with one of our larger Content Management customers to discuss what the web might look like in 2015. A big question, and a very good question. Being in product marketing, I need…

No sitting on the fence, I appreciate a great mobile friendly website. Mobile Apps have their uses and merits for some purposes, but when it comes to a truly usable and readable website, I…

When it comes to your options for a WCM vendor, one of the first decisions you will need to make is whether to use an Open Source solution or a Closed Commercial vendor. Let us…

Your website should offer a fantastic user experience, and you should expect your Content Management System (CMS) to offer the same. The easier it is to present a great website, the more conducive to…

Customers now routinely treat a website as a primary communication medium for an organisation and have adjusted their expectations accordingly – up to date and accurate content is essential. Sites that fail in this…

This post is second in a two-part series. Yesterday my post discussed the upcoming EU regulations and advice on what websites must do to comply with the new EU regulations concerning the use of cookies. The…

This post is first in a two-part series. Do you worry about your privacy when you do things online? Are you concerned information about your online activities can be obtained by third parties other than…

Marketing has undergone a revolution. The social web has had a huge impact on PPC and SEO. Web analytics and metrics now extend beyond the corporate website. Your email, web content and interactions in…