Designing the user experience: a five-year plan
Over the next five years, three things will affect user experience design: Consumers’ ability to engage electronically anywhere, any time The disposability and adoption rates of new hardware technology The speed at which customers can to share…
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When sales are down and the analysts pin-point your “dull and insipid” marketing
If you are a large retailer that has been used to turning out profit Quarter-after-Quarter and dominating sales against competitors Year-on-Year, it can come as a nasty surprise when sales are down and retail…
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Jump in, the social media water is lovely… sorry did we mention the piranhas?
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The eCommerce experience could still learn a few tricks from bricks
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Customer engagement starts inside
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The eCommerce experience could still learn a few tricks from bricks
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Music, pleasant surprises, love and marketing
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“Moments of Truth” after the cyber-social revolution
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10 tips for stretching your marketing budget
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Summer reading: win a copy of ‘Launch’, the new book from Social Media Examiner founder, Michael Stelzner
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Training and best practices for marketers
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Attention marketers: 5 communication tips your PR colleagues can teach you
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Traditional marketing tactics don’t work in the digital world
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What if your marketing department was in danger of a shutdown?
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